Local SEO Training By Hanif Hossain-freelancer

Local SEO Training


Ø Module 1: INTRODUCTION

·         What Is Local SEO?

·         Difference Between SEO & Local SEO

·         Why You Need Local SEO?

·         Why You Should Take This Course & What You’ll Be Able To Do By The End

 

Ø Module 2: FUNDAMENTALS & GETTING PREPARED

·         Planning & Getting Prepared

·         Know About The Local Search And It’s SERP Impact.

·         Understand Google Local Pack And One Box Result

·         Collect Business Information Before Starting The Project

·         Knowing Your Target Audience & Website Goals

·         Local SEO Ranking Factors

 

Ø Module 3: KEYWORD RESEARCH & COMPETITION

·         Performing Proper Keyword Research To Ensure Your SEO

·         Keyword Research Tools Process

·         Finding Keywords Your Already Ranking Or New Keywords For Your Business

·         Researching Your Competitor’s Keywords

·         Selecting Final Keywords

·         Determining How Easily We Can Ranks For Specific Keywords

 

Ø Module 4: SILOS

·         Where Those Keywords Go On A Page In A Website

·         Primary Keyword

·         Secondary Keywords

·         Supporting Keywords

·         Final Silos

 

Ø 5 Module 5: ON-PAGE OPTIMIZATION

·         Title Tag Optimization

·         Meta Tag Optimization

·         URL/Permalink

·         Heading Tag

·         Anchor Text

·         Internal And External Links

·         Image Optimization

·         Content Optimization

 

Ø Module 6: E-COMMERCE SEO

·         Title Tag Optimization

·         Meta Tag Optimization

·         URL/Permalink

·         Heading Tag

·         Image Optimization

·         Content Optimization

 

Ø Module 7: WORDPRESS BASIC & SEO

·         WordPress Page & Post

·         WordPress Category

·         WordPress SEO Plugin

·         WordPress Page Optimization

 

Ø Module 8: GOOGLE MY BUSINESS (GMB)

·         How To Determine If Your Business Is Already Listed

·         Adding Your Business If It’s Not Already Listed

·         Google’s Guidelines For Listing On Google My Business

·         Gmb Optimization & Verification

·         The Importance Of Google Reviews

·         Determining How Easily We Can Rank For Specific Keywords

·         The Quickest And Easiest Way To Get Reviews

 

Ø Module 9: FACEBOOK BUSINESS PAGE

·         Facebook Business Intro

·         Create A Facebook Business Page

·         Optimization A Business Page

·         Set Call To Action

·         Set Messaging Option

·         Add Services

·         Facebook Business Page Insights

 

Ø Module 10: BING LISTING

·         How to determine if your business is already listed

·         Adding your business if it’s not already listed

·         Add your business to bing & verify it

·         Bing place optimization

 

Ø Module 11: CITATIONS & BACKLINKS

·         What Is Citation Building?

·         Types Of Citation

·         How To Create Effective Citation For Business

·         List Of Citation Website For US, UK, Canada

·         Local Blog Commenting

·         Profile Backlinks

 

Ø Module 12: COMPETITORS & ANALYZING THEIR SEO EFFORTS

·         Introduction To Competition Analysis

·         How & Why To Find Your Tap Online Competitors

·         Competition Analysis Process

 

Ø Module 13: GOOGLE SEARCH CONSOLE & ANALYTICS

·         Google Search Console Add And Verification

·         Google Analytics Basics

 

Ø Module 14: EARNING OPPORTUNITIES

·         Freelance Marketplace, Like Fiver & Upwork

·         Local Marketplace

·         Direct Client

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